BayDay.

I’m in SF this week for work.  It feels weird, though, to call my current enterprise “work,” now that I think of it.  I mentioned a few weeks back that I recently co-founded a tech company–and while I’ve never exerted myself more or felt more knee-buckling stress, it’s not “work” as I’ve understood the term since my first job.  It’s something of its own entirely.  It’s mind-consuming and fast-paced and it keeps me up all hours of the night.  I frequently wake up in a cold sweat thinking about my ever-growing to-do list, wondering if I remembered to email so-and-so back, fretting about an upcoming pitch, running mental calculations about runway and valuation and pricing and everything in between.  And yet it’s sheer exhilaration, all possibility and opportunity.  While I’ve long prided myself on my work ethic, which I believe I inherited from or modeled upon my insanely industrious father, the dedication to my new business is of a different order.

At any rate, that is why it feels stilted and even inappropriate to say I’m in SF “for work.”  And here I am.  A few things on my mind as I hit up the Bay Area:

+This Golden Gate Bridge print ($199 — how appropriate);

+These Goyard-bound books ($36 each) are everything;

+You win, Jennifer Aniston.  After borrowing my sister’s Perfect Hair Day shampoo from Living Proof ($24 for shampoo, $24 for conditioner) — the brand for which Jennifer Aniston is ambassador — I was hooked.  I switched up my shower routine in its favor.  I used to use Oribe’s Beautiful Color set ($46), which is also excellent.

+UM.  These champagne sheets from Martha Stewart are just too much (on sale for $24+).

+This ceramic canister (Nate Berkus for Target, $8) is the perfect holder for cotton balls, swabs, etc.

+The perfect trinket tray ($28) for a Francophile like myself.

+This mug ($25) would make me smile every morning.

+These pelican jammies ($125) are adorbs.  And 25% off right now with coupon code HOLIDAY.

+How fab are these splatter-print dinner plates (Jonathan Adler, $48)?!

The only other two things I just gotta blab about today are: 1) finally caught up with the Joneses and snagged this best-seller, which everyone and her mother has been raving about; 2) had heard about the wonders of the beautyblender makeup applicator and finally invested.  They weren’t joking, this thing is legit.  It applies and blends my tinted moisturizer oh-so-perfectly, and without absorbing the majority of it.

Aaaand, end brain dump.  What’s up with you?!