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Who Are Your Favorite Joyful Instagram Follows?

By: Jen Shoop

Nosy lil question today — who do you love following on Instagram (if you hang out over there)? Who am I missing in my follow list?

A few of my favorite joy-sparking people right now:

joyful people to follow on instagram

+Beach Reads and Bubbly (Katie) — first lured me into reading romance and now I can’t imagine life without it! Follow for beach read and romance book recs; funny observations on contemporary culture; and happy, colorful shopping finds. Katie is a true gem. I’ve interacted with her a few times and she is exactly like she seems online: gracious, incredibly positive, funny, bright, and hard-working. You can see how much effort she puts in into her joyful corner of the Internet but she makes it look and feel effortless. I hope she ends up with some sort of daytime talk show or big media company.

+Sam Boskey — just a ton of joy; follow for vibrant, playful fashion and a contagious joie de vivre

+Nicole Cassidy — former VP of merchandising at Tory Burch and Veronica Beard, she is probably the chicest person on the Internet. I think she has the most elegant American style. Follow for true high-end, luxury shopping finds / aspirational style.

+Ashley Sailsbury — the cool, soulful, “you only live once” friend you want to travel and raise kids with. She has this “let it go,” “see the big picture” energy that I love. Follow for Euro-influenced fashion, parenting, travel, slow-down-and-live-simple thoughts.

Who are you loving to follow these days? Please share!

Post-Scripts.

+Magpies weigh in on their favorite Substacks.

+What are your go-to comfort rituals?

+Slow-release gifts.

Shopping Break.

+Warehouse sale happening at Marea, and things have been flying. This perfect nautical skirt is 50% off! Also love this airy blockprint tank and the matching pants.

+Currently wearing these insanely comfortable crochet pants in a fun firework red.

+Obsessed with this visor. In my cart! While you’re there: 20% off at Jenni Kayne’s sister brand, Oak Essentials — I recently ordered their brand new hand wash and am completely besotted with it. It smells like what you’d find in the most expensive spa you’ve ever been to. The scent profile is lavender, vetiver, and musk but it really doesn’t smell like that to me. It just smells like luxury?

+Pair these striped shorts with a button-down and strappy sandals.

+While you’re there: LOVE these just-launched pink barrel pants. “Feels like nothing, looks like everything” is pretty much catnip for my dressing predilections these days.

+A perfect white eyelet midi skirt. PERFECT.

+Love this jersey cardigan so much. I have it in navy! Looks cute paired with statement shorts / pants as an alt to a white tee.

+Late stage addition to my Nordie’s finds (my full edit here): this shawl cardigan from The Great. Would be chic paired with that white skirt as we head into fall!

+Just ordered this hydrobalm lipstick in the ballerine color. She looks perfect.

+Rhone released my favorite running shorts in a great new color. (Get the anorak if you don’t yet have one — it’s simply the BEST top layer. Really light and breezy with a chic loose fit.). Use code SHOOP20!

+New patterns in Julia Amory’s popular Montauk shorts — plus, a new pant silhouette! Use code JEN-15.

+Great look for less for RDV totes.

+These simple but elegant suede sandals are the definition of quiet luxury. Also obsessing over these bejeweled suede flats for fall.

+Speaking of joyful…the colors in this skirt!

+Best mascara, end of story. I also swear by their concealer. Does not settle into fine lines and is the best fluid consistency. If you are over 40, you need to know about this beauty brand. I feel like it’s tailor-made for maturing skin!

+Fab statement jeans for late summer. I go up a size in this denim brand – runs small.

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