Beauty
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(Very) Early Black Friday Deals: Nov 2025.

By: Jen Shoop

A couple of great early-access sales launched today — interestingly, I’m noticing a lot of brands are spreading out their promotions this year. Some don’t start until next week, but it’s really a cascade between now and Black Friday proper. The early sales I’m shopping:

early-black-friday-deals-blog-post-fashion

AYR TEE // AYR LEGEND JEANS // DYSON DRYER // COLLEEN ROTHSCHILD EYE CREAM // LE MONDE BERYL FLATS // JULIA AMORY PANTS AND TOP // KILTE SWEATER // SOLDOUT NYC TEE

01. Julia Amory — Early access to 30% off a selection of pieces with JAVIP30. This includes her popular Julia pants (might only apply to select colors, FYI), dramatic Luna skirt, patterned jackets, and her Montauk vest. I already ordered own this dress and it is fantastic and somehow suitable year-round — it’s already on sale, and with the extra discount, it’s under $100!

02. SoldOutNYC — 25% off my favorite basics. Best time to buy their “iconically soft” basic tees — these are the tees I’m wearing 90% of the time beneath any knit. Also love their luxe everything shirts (look like they cost 2-3x the price — high-quality, sheeny cotton with a dramatic shape) and cashmere turtlenecks.

03. Oak Essentials — 25% off. I’m a new and enormous fan of this luxe skincare brand (Jenni Kayne’s sister company). I love their foaming bath oil (so luxurious — this would be an elegant gift, too, as the packaging is gorgeous) and I have been applying their bestselling moisture rich balm at night. I keep it on my nightstand. My skin gets SO dry during the winter. I also heard that their luxe Advent Calendar is going to be specially priced at $262. They generously sent me one of these and it is full of the most beautiful travel sizes of their skincare products and a couple of Jenni Kayne add-ons (socks, etc!).

04. AYR — Big final sale section, including our Legend jeans we’ve been loving! Run TTS. (The first time you pull them on, you’ll say ‘wait are these too tight?’ but they meld/mold to you without stretching out TOO much.) A great everyday jean. Their “Half Day” shirts (sort of like a cropped Early Morning Tee) are included, too, but selling FAST. If you love that style, Richer Poorer has a similar shirt 30% off right now worth a gander. (BTW, Richer Poorer just merged with the swimwear brand Andie, which I discovered last summer and LOVE their Malibu style, which is fairly full-coverage but also really sexy? A good one to buy for vacation with the husband. But I believe they are going to be running a Black Friday sale starting tomorrow so wait to order that suit!)

05. Ulta — 20% off Dyson with code DYSON20; must be a member to access, but joining is free. I’ve been hunting for a good deal on the hair dryer and am not sure any promotion will be better next week; I’m tempted to pounce now.

06. Kilte — up to 60% off gorgeous knitwear sitewide. I added this gorgeous red knit jacket to my holiday closet this season, and it’s included! I also own and love this fair isle and this half-zip, and their knit sets are such an elegant choice for travel and lounge!

07. Colleen Rothschild — 30% off sitewide. Going to try the luminous eye cream a friend raved about. I know I just said I’ve all but given up on eye creams and have switched to eye patches most mornings but I was intrigued by her vigor on this front.

08. Neiman Marcus — a big designer sale happening with mysteriously deep discounts, like 50% off this Chloe bag and these Le Monde Beryls?!

Little reminder that my code for the LED mask I love is still good for 20% off (use code JEN10) and that the Hatch Restore is still $30 off.

P.S. Fall finds for Mr. Magpies — a good starting point for gifts.

P.P.S. Cashmere favorites.

P.P.P.S. Best fall athletic wear finds.

This post may contain affiliate links. If you make a purchase through the links below, I may receive compensation.




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11 Comments
Mia
Mia
10 months ago

Hi Jen! If you could only choose one pair of jeans (is that the worst question for a magpie?), would you go for AYR or Rag and Bone’s Sofie?

Mia
Mia
10 months ago
Reply to  Jen Shoop

Oooh this breakdown is so helpful — thank you Jen!

I am in a really weird phase physically which I am trying to accept — NONE of my old jeans fit (including something like 3 Madewell pairs, Mother, Pistola… yikes). Age 45 was like a switch unfortunately and I feel like I went up 2 dress sizes and 2-3 denim sizes seemingly overnight with no other change in eating habits, lifestyle, etc. Estrogen decline is so fun. Not to scare anyone, haha. So I want to be cautious in investing in more clothes in case my body keeps changing — hence the choice between AYR or Sofie, not both.

I appreciate this — it looks like Sofie is the winner 🙂

DEE
DEE
10 months ago

Hi Jen- I’m planning to order a kilte set for an upcoming flight. Curious what size you would recommend- debating a 0 or 1 and wasn’t sure if they shrink at all.

DEE
DEE
10 months ago
Reply to  Jen Shoop

Thanks for the tip- will do!

DEE
DEE
10 months ago
Reply to  Jen Shoop

Agreed! Purchasing the long-sleeve Liz set in black. Now thinking through accessories if you (or any readers) have suggestions- I’ll be wearing with this tuckernuck jacket on my upcoming trip: https://tnuck.com/products/dusty-khaki-barbour-x-tuckernuck-lainey-quilt.

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